Mini MBA Marketing Management and Digital Marketing Workshop Concludes in Jordan

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Abdallah Battah concluded a Mini MBA workshop on marketing management and digital marketing with the Jordan Chamber of Industry and Ijabi Institute.

As digital transformation reshapes the business landscape, effective marketing has become an essential competitive advantage. Against this backdrop, Abdallah Battah concluded a workshop on marketing management and digital marketing as part of the Mini MBA program, with the Jordan Chamber of Industry and Ijabi Institute. The workshop brought together participants for engaged discussions on developing their marketing skills and keeping pace with evolving approaches to marketing. Their questions and contributions reflected a clear interest in connecting marketing management with the opportunities offered by digital channels. The discussions underlined the value of continued learning as organizations adapt to change, and the importance of keeping marketing skills current in an increasingly digital business environment.